The main objective ‘Evolvi’ pursue is to connect local people: artisan, dressmakers with small ventures, local brands and entrepreneurs that needs to outsource the fabrication of their products.
Role: UX Designer
Tasks: research, design, animation & testing.
Timeline: july - September 2022
Plataform: iOS
Create an app the allows to exchange manufacturing & confection services for several products,
connecting creatives with creators.
The main challenges were to catch the specific users, identify their needs, offer them alternatives to manage the types of exchange, set the guidelines to the use of the app, create parameters and rules of exchange. Create differents types of subcriptions fitted to the type of user, to classify the maneging of transactions and contracting. Compete in the market that is not commercially developed in the implementation, use & management in this type of service.
The app that connects sellers from different types of article with consumers in local markets.
The goal of this company is to be the leader in e-commerce in Latam.
Presence in the market: 18 countries in Latinamerica.
An online store for buy products between business. But also, it’s used for making particulars sells.
The main pursuit of this service connects Chinese manufacturers with customers abroad.
Presence in the market: Around the globe.
An e-commerce app that allows to buy or sell vintage products, handmade arts and craft.
The e-commerce directed to a specific niche, to sell unique items.
Presence in the market: Around the globe.
Small entrepreneurs and factories that wants to reach new and different client scale & people starting a business that needs to connect & make strategic alliance for enhance their business model.
Demographics:
● Gender – Young and adults of any gender people.
● Education – People of any educational level.
● Occupations – Business People, Creative Freelancers and Entrepreneurs.
● Age – All range of age.
● Location – At the beginning will be deployed at Central America: Panamá y Costa Rica.
Psychographics:
● Personality & Attitudes: Practical, Enthusiastic and Aspiring.
● Values: Collaborative culture, Quality provider and laborious.
● Lifestyles: Interactive, cozy and reliable.
Types of users:
● Profiles as Artisan (Maker).
● Profile as a Business (Producer).
● Profile as Supplier (Stokcist).
PEDRO (60 years old) – Dressmaker
Specialized in making:
Suits and Uniforms. He
works with pattern and
clothing size.
● Dedicated and passionate elder man.
● Love to keep his spirit of young by doing his work that give him a sense of purpose.
● He very interested in maintaining other old workers active and motivated.
● Inspired, opened and resolutive.
CLARA (33 years old) – Pattern and Clothing Maker
Swimwear and Underwear.
She likes to work with designers,
and she also is expert
drawing patterns.
● Lives alone and have a stuido.
● Creative and passionate.
● Always searching and crafting patterns.
● Hard working.
● Likes to work in collaboration.
MARY (48 years old) – Designer
A brand of Uniforms, they design
and sell uniforms for cookers and
hotel staff. They usually work for
production that it’s renewed every
three months.
● Married & mother of 2 adolescents.
● Living in Panama.
● She’s hard working and very inspired by delivering great results and quality.
● She would like to find a reliable app experience to optimize their channel of communication of actual & potential clients.
● Dedicated, friendly and committed.
ANASTACIA - Beachwear Brand
Local Designer a personal brand designer,
who design swimsuits; working normally
doing collection, with a normal
production. Works to custom made
for specific niche.
● Looking always to provide the market of innovative and all sizes and types of beachwear and underwear.
● Now there are looking to outsource their production.
● Will like to work with a team a person that would love to work part time in their studio.
● Collaborative, wide & open to new ideas and workflows.
Propose a B2B application for hire assembly services, manufacture and craft creations of products.
Functional: A platform as service to open a more expansive way of creating wealth, to make extensive the power of visibility and the use of technologies.
Environmental: Promote a most sustainable way of making products and commercialized. Promote efficiency and best practices of manufacturing.
Social & Educational: Connect dots and create possibilities for intertwine skills and jobs that value.
Financial: To increase connections, to help grow business & grow artisans, offer to them a perfect platform to manage conditions and relations with their potential partners.
A. To offer a subscription to a platform that manage their jobs and the show a register of their experience and collaboration.
B. To offer a space where little self-employee manages their personal brand but into a network that connects them with potential clients.
C. To create the platform for connect both types of clients and that classify them for scale, availability, capacity, specialization, and experience.
D. To open a list of suppliers that could advertise to potential clients in there.
1. Log In/ Sign Up (Create an account).
2. Access to the main function (As a one of the type of members)
3. Calendar functions.
4. Managing clients.
5. Payments Menu.
Outlined the userpersonas and scoped the main funtions, then started sketching and definition of the path ideal to solve every step of the proposal for the app.
Traicing the main goals:
- Calendar to schedule the manufacture order.
- The Clients section to show the profile of the service’s offerer.
- Payments’ adminitrator, associated to the account of the contractor.Looking and redifining to get across the first view of a possible Lo-Fi Wireframes.
Looking and redifining to get across the first view of a possible Lo-Fi Wireframes.
Having structured the path for the main processes, found the definition of the sitemap.
First approach of the main screens
Defyning possible ways or forms to develop the site, we get to a prototype that deployed in first a close up of a potential services to connect the worlds of the doers.
Foremost inspired by the well services & the success proposition of other big company that revolutionized the digital world and that brought a fairy and prominent market and working area.
So that was the trial prototype to what energized this iniciative, understanding that a future review could endorsed the uplifting to get closer to a feasible & releaseble version of these projects. In tests executed we validated that if a idea that excites and gives hope to a future early adopters who rely on methodologies and traditional practices to run their businesses.
In that process we had a glimps that led to interesting discoveries that we’re considerating to iterate into a second version more bounded to what was desired.